Borough council confirms superstore talks are ongoing

Basingstoke Gazette: Waitrose and John Lewis in talks to open landmark store in Basingstoke Waitrose and John Lewis in talks to open landmark store in Basingstoke

WAITROSE and John Lewis at home are in talks with the borough council to open up a landmark superstore in Basingstoke town centre.

Basingstoke and Deane Borough Council confirmed this week that Muse Developments, the company appointed to spearhead the regeneration of the Basing View business park, is in talks with bosses at the two businesses about a major new development.

The Gazette understands that the two stores – a Waitrose supermarket and John Lewis at home department store – would be under one roof on council-owned land at the western end of Basing View towards Eastrop Roundabout and Festival Place. Both brands are owned by John Lewis Partnership.

If the scheme gets the green light, Basingstoke would be only the second place in the country that a John Lewis at home and Waitrose supermarket have opened side by side.

The only other store of its kind opened in November last year in Ipswich. That outlet consists of a 43,000 sq ft John Lewis at home and a 27,000 sq ft Waitrose. The two shops share an entrance and customer cafe.

John Lewis at home sells furniture, home wares, electrical, nursery, and travel goods. The Waitrose at Ipswich includes an in-store bakery, meat, fish, and deli counters. It also sells regionally sourced food. The £12million Ipswich superstore created 375 new jobs.

Councillor Ranil Jayawardena, deputy leader of Basingstoke and Deane Borough Council, welcomed news of the talks.

“It’s encouraging that these brands are keen to come to Basingstoke and underlines the strength of Muse’s plans to breathe new life into Basing View,” he said.

“Hot on the heels of Airkix opening at Basingstoke Leisure Park last week, this latest news shows there is a real buzz about the borough with major investors wanting to come here and be part of our success story.”

Waitrose’s property and development director Nigel Keen confirmed that negotiations are underway.

“Early discussions are taking place – more details will follow as the scheme progresses,” he said.

Mike Auger, regional director at Muse Developments, said that if the deal comes off, it would be a major boost for Basingstoke.

“A key objective of the wider Basing View project is to create better linkages between the office and retail areas of the town centre, and to enhance perceptions of the area through securing new investment and quality occupiers,” he said.

“If a proposal comes forward out of the discussions with John Lewis and Waitrose, this would address all of these aims and be a significant boost both to Basingstoke and particularly the regeneration plans for the Basing View area.”

If a deal is agreed and the proposed store is given planning permission, it would be the first milestone development in the council’s £200million, 15-year project to revamp the ageing 65-acre Basing View business park.

Comments (14)

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3:20pm Sun 30 Jun 13

RgPostcode says...

FINALLY
I've been wanting these shops in Basingstoke for years...
FINALLY I've been wanting these shops in Basingstoke for years... RgPostcode
  • Score: 2

9:56pm Sun 30 Jun 13

Best_Name_Ever says...

Some good work there. We really can shine as a town with these stores.
Some good work there. We really can shine as a town with these stores. Best_Name_Ever
  • Score: 0

7:43am Mon 1 Jul 13

jonone says...

RgPostcode wrote:
FINALLY I've been wanting these shops in Basingstoke for years...
Ditto. This will be great if it does happen.
[quote][p][bold]RgPostcode[/bold] wrote: FINALLY I've been wanting these shops in Basingstoke for years...[/p][/quote]Ditto. This will be great if it does happen. jonone
  • Score: 2

1:29pm Mon 1 Jul 13

JoninBasingstoke says...

About time!
About time! JoninBasingstoke
  • Score: 1

3:38pm Mon 1 Jul 13

Hooked on you says...

Hip Hip harray. I won't have to travel to Reading if John Lewis comes to Basingstoke.
Hip Hip harray. I won't have to travel to Reading if John Lewis comes to Basingstoke. Hooked on you
  • Score: 2

4:17pm Mon 1 Jul 13

chell2@live.co.uk says...

We need a more upmarket quality store. Saves having to drive to Fleet or to Winchester fro Waitrose and of course struggling with the traffic into Reading.
Lets hope the Basingstoke Planners/Council encourage this to happen
We need a more upmarket quality store. Saves having to drive to Fleet or to Winchester fro Waitrose and of course struggling with the traffic into Reading. Lets hope the Basingstoke Planners/Council encourage this to happen chell2@live.co.uk
  • Score: 3

5:00pm Mon 1 Jul 13

jbee37 says...

Great news!! I think I echo most peoples views that it's about we had some quality shopping in Basingstoke. It's just a shame that it's not a normal John Lewis. There's still nowhere in town that sells decent menswear unless you're 20 yrs old.
Great news!! I think I echo most peoples views that it's about we had some quality shopping in Basingstoke. It's just a shame that it's not a normal John Lewis. There's still nowhere in town that sells decent menswear unless you're 20 yrs old. jbee37
  • Score: -1

8:27am Tue 2 Jul 13

jonone says...

jbee37 wrote:
Great news!! I think I echo most peoples views that it's about we had some quality shopping in Basingstoke. It's just a shame that it's not a normal John Lewis. There's still nowhere in town that sells decent menswear unless you're 20 yrs old.
You would be able to order from JL online and collect at this store. (or indeed any other JL or Waitrose!). The JL Home stores are good, the one in Newbury is great.
[quote][p][bold]jbee37[/bold] wrote: Great news!! I think I echo most peoples views that it's about we had some quality shopping in Basingstoke. It's just a shame that it's not a normal John Lewis. There's still nowhere in town that sells decent menswear unless you're 20 yrs old.[/p][/quote]You would be able to order from JL online and collect at this store. (or indeed any other JL or Waitrose!). The JL Home stores are good, the one in Newbury is great. jonone
  • Score: -2

7:47am Wed 3 Jul 13

Best_Name_Ever says...

chell2@live.co.uk wrote:
We need a more upmarket quality store. Saves having to drive to Fleet or to Winchester fro Waitrose and of course struggling with the traffic into Reading. Lets hope the Basingstoke Planners/Council encourage this to happen
I would imagine that the council has been encouraging this, thats why they are coming here.
[quote][p][bold]chell2@live.co.uk[/bold] wrote: We need a more upmarket quality store. Saves having to drive to Fleet or to Winchester fro Waitrose and of course struggling with the traffic into Reading. Lets hope the Basingstoke Planners/Council encourage this to happen[/p][/quote]I would imagine that the council has been encouraging this, thats why they are coming here. Best_Name_Ever
  • Score: -1

4:52pm Wed 3 Jul 13

ChinehamIan says...

Excellent and long awaited news indeed! Come on BDBC...lets make this happen. This will be great for Basingstoke and long, long overdue.
Excellent and long awaited news indeed! Come on BDBC...lets make this happen. This will be great for Basingstoke and long, long overdue. ChinehamIan
  • Score: 0

8:37am Sat 6 Jul 13

martin65 says...

This will be great for basingstoke if it happens i hope are council aren't their usual hopeless selves and get this moving and happening.
Basingstoke needs to be a more upmarket destination instead of downmarket and chav and **** infested as it is now especially at night.
This will be great for basingstoke if it happens i hope are council aren't their usual hopeless selves and get this moving and happening. Basingstoke needs to be a more upmarket destination instead of downmarket and chav and **** infested as it is now especially at night. martin65
  • Score: 0

4:24pm Sat 6 Jul 13

shame says...

BUT NOT A TESCO


how very two faced
BUT NOT A TESCO how very two faced shame
  • Score: -5

5:12pm Sat 6 Jul 13

Best_Name_Ever says...

martin65 wrote:
This will be great for basingstoke if it happens i hope are council aren't their usual hopeless selves and get this moving and happening.
Basingstoke needs to be a more upmarket destination instead of downmarket and chav and **** infested as it is now especially at night.
I imagine they are finally coming here because of the councils plans for redeveloping Basing View. Don't imagine for a second that these stores were desperate to come to Basingstoke. I am going to give credit where it is due for the council as I imagine it has taken a lot of negotiation to get them here. As for your comment on chavs, they are no it the only unpleasant people we have to put up with in Basingstoke - there are also those who have the view that they are better than Basingstoke. Personally, I would rather take the chavs than your
sort.
[quote][p][bold]martin65[/bold] wrote: This will be great for basingstoke if it happens i hope are council aren't their usual hopeless selves and get this moving and happening. Basingstoke needs to be a more upmarket destination instead of downmarket and chav and **** infested as it is now especially at night.[/p][/quote]I imagine they are finally coming here because of the councils plans for redeveloping Basing View. Don't imagine for a second that these stores were desperate to come to Basingstoke. I am going to give credit where it is due for the council as I imagine it has taken a lot of negotiation to get them here. As for your comment on chavs, they are no it the only unpleasant people we have to put up with in Basingstoke - there are also those who have the view that they are better than Basingstoke. Personally, I would rather take the chavs than your sort. Best_Name_Ever
  • Score: -5

5:20pm Sat 6 Jul 13

Best_Name_Ever says...

And before the predictable accusations start, I do not work for the council, but I believe that this has only come about because of them and we should be supportive of that. This is good news that should be celebrated, not met with criticism.
And before the predictable accusations start, I do not work for the council, but I believe that this has only come about because of them and we should be supportive of that. This is good news that should be celebrated, not met with criticism. Best_Name_Ever
  • Score: -1

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