British Motor Show at Farnborough 2026 is 'entertainment'

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The British Motor Show returned to Farnborough International in August 2026 promising an action-packed celebration of motoring.

Held from August 21-23, the event certainly offered plenty of entertainment, but anyone arriving primarily to see the latest cars from the world’s biggest manufacturers may have left feeling a little disappointed.

The biggest weakness was the surprisingly limited manufacturer presence.

Although brands including BYD, Peugeot, Land Rover and Ford were there, only a relatively small number of manufacturers had any meaningful presence.

British Motor show (Image: Peter Nicholson)

For an event carrying the prestigious British Motor Show name, the absence of many major British manufacturers was particularly noticeable.

It was difficult not to miss the sort of substantial factory stands that once made major motor shows essential dates in the automotive calendar.

The show was graced with some stunning examples of classics and supercars, but these were courtesy of individual owners and car clubs who had been invited.

Thankfully, there was considerably more happening away from the manufacturer displays.

There was a full programme of entertainment, with one of the highlights being the drifting displays which are always a spectacle.

Pairs of cars being expertly driven as they duel for position. The smoke and noise had everyone’s attention.

The live arena, supercar paddock, car clubs, modified cars and motorsport exhibits gave visitors plenty to explore.

The organisers seemed keen to turn the show into a broader family motoring experience. That approach works well for families and casual visitors, and the atmosphere around Farnborough remained lively.

However, traditional motor show enthusiasts may question whether entertainment can compensate for the lack of major manufacturers displaying their latest models.

Overall, the 2026 British Motor Show was an enjoyable automotive day out with plenty of variety and spectacle.

But as a motor show, rather than a general motoring festival, it felt somewhat lacking.

More manufacturer involvement, particularly from Britain’s best-known marques, would make Farnborough feel like a truly national showcase once again.

Review and photographs by – Peter Nicholson

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