Feel fresh in the Pink! (From Basingstoke Gazette)

Feel fresh in the Pink!

3:15pm Friday 19th March 2010 in

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WHEN Fiat launched the striking new 500 Pink in January, the big question was: could it ever top that? And the answer is yes – with the convertible 500C Pink.

Even more limited than the hatchback version – just 300 examples will be available in the UK compared with 500 of the hatchbacks – the 500C Pink adds a stylish new twist to the chic supermini.

Fiat says the 500C Pink will appeal mainly to people wishing to stand out from the crowd – while enjoying fresh air motoring and I think it’s fair to say it will be one for the women.

With an on the road price of £13,500 – the 500C Pink costs just £1,200 more than a regular 1.2 Pop convertible, yet includes £1,870 worth of extra equipment.

“We reacted to customers’ requests earlier this year when we gave them the 500 Pink, and I believe we will find a new group of fans with the 500C version of this limited edition car,” says Elena Bernardelli, from Fiat.